Advantages and disadvantages of a Web Presence

Advantages and disadvantages of a Web Presence Free Online Research Papers The Internet is a world wide market place consisting of transactions and opportunities to digitally interact with consumers. It is a new way of selling. More and more customers expect to find your product news and specifications on the web. But even on the Net, you have to advertise your product. Using Internet as a media to advertise your product is different from traditional media. Through Internet companies can be present all over the world. Using the web as an advertising tool is the cheapest way to be discovered at every time. You can also quickly change your promotional campaign, in order to gain attention that may lead the consumer to the product. Online services become so popular because they provide two major benefits to potential buyers: Convenience: Customers can order products 24 hours a day wherever they are. They dont have to sit in traffic, find a parking space, and walk through countless aisles to find and examine goods. And they dont have to drive all the way to a st ore, only to find out that the desired product is out of stock. Information: Customers can find reams of comparative information about companies, products, and competitors without leaving their office or home. They can focus on objective criteria such as prices, quality, performance, and availability. Customers can expect the advantage to pull the information, to be drained into detailed catalog or other information about products and services for sale that they are looking for. They do not feel forced, they are looking for the information by themselves. Nevertheless it seems that Web advertising is much more price than image oriented. Web advertising does not seem the appropriate way to advert a product. According to BMRB International (annex 1) 37% of UK Net shoppers are not ready to purchase off-line They always fear to give their account number to a company they do not know. Today a well-known brand is a real competitive advantage. BRMB International has shown that 16% of purcha ses has done thanks to an implicit trust of established brands. Nevertheless it does not mean that it will stay an advantage in the future. Moreover the difference with more traditional media is that customers come to you and not you to the customers. You cannot retain their attention if they feel that it does not worth it. When you wish to expand your market share trough Internet, you have to consider the specificity of your target audience. At the present time people who buy through Internet are young, daily users of computers. But there are not only people used to Internet. Because e-business is growing up (annex 2), we can assume that most people have no experience in e-business. The audience can be both good Internet users and beginners. Dealing with communication interaction Security The World Wide Web is the fastest growing part of the Internet. Increasingly, it is also the part of the Internet that is the most vulnerable to attack. For users, a secure web server is one that will safeguard any personal information (bank account number) that is received or collected. It is one that supports their privacy and will not subvert browser to download viruses or other rogue programs onto their computer For a company, a secure web server is resistant to a determined attack over the Internet or from corporate insiders. In order to increase security, you can use a system for automatically encrypting information as it is sent over the Internet and decrypting it before it is used. One of Netscape Communications early innovations was its SSL. You can also use firewalls, which is a device that isolates an organizations internal network from the Internet at large, allowing specific connections to pass and blocking others. Marketing / Communication It is really important to get people inform of the existence of your web site. You will have to shout it from the roof tops! You can use your letterhead, your cards or your leaflets to write your web address. You can also through a TV or board advertising campaign let people know about your site existence. As Jim Sterne says: your web site can be funny, pretty, useful, crisp and clean, but if you dont promote it, its message wont be seen. By the way you can also manage to register different key words on browsers in order to put make know your web site when people look for information in your business area. Deliveries and Payment If you use e-commerce on your website, once the buyer has searched through a catalog and mad e his decision to purchase, the order, the payment, the handle fulfillment and other aspects of order management have to be processed. The order processing must include the ability to group items together for later purchase; this capability is called a shopping cart in the case of retail transactions; it usually includes the ability to modify the contents of the shopping cart at any time. This way the buyer can discard items, add new ones, change the quantities and so on. To the purchase, the buyer will have additional charges such as sales taxes and shipping costs. The order processing system presents the buyer with an itemized order form including all the charges so the buyer can pay for the items. Information effect With the Internet, it is now possible to obtain accurate and immediate feedback from your customers (A daemon can count the number of hits). With access to this information, your business will be able to add the most personalized value to the customer. Tool such as th e World Wide Web helps you to build more of your business decision-making based on outside information, and find out more about your non-customers and what non-customers and what they are doing, and why they are not customers. Fiscal and legal implications Internet is still largely unregulated. Because Internet is global (no territorial limits), electronic (no writing) and digital (perfect copies can be made almost instantaneously and repetitively), it is a source of different problems. The state of California tries to regulate e-business in California (annex 3). It seems very complex to set up a world wide regulation and, at the present time nobody knows what to do if something going wrong in the cyberspace. Concerning taxation, applying existing tax rules and system to the Internet world is tempting but does not answer to the needs of this marketplace. One key aspect to resolving the taxation issue of Internet commerce is to keep tax policies universal, uniform, and neutral. Resources needed to maintain the Site Obviously, resources need to maintain a web site is going to depend on the size of the web site. Whatever the size you firstly need to ask you few questions such as: Will this solution be flexible enough to accommodate change? Do we have the technical competencies to support Internet initiatives? Is this solution customizable to our needs and our customer needs? Do we have the technological infrastructure (network services; hardware, software) required to develop and scale? Do we have sufficient funding for ongoing web site maintenance? Do we have operations capabilities to support our Internet strategy? Web creation There are two different ways to create a web site. You can do it yourself or ask an agency to manage the creation of your web site. If you decide to create yourself your web site, you will need special coding software. But if you decide to delegate the creation to an agency, it might cost you around $750 for a basic web site (annex 4). Web maintenance However you must also take into consideration the maintenance. When you have created your web site, you must care to make it alive. You need to care about your human resources skills According to the Business Marketing Web Consortium the following roles should be filled: A Web Editor.Depending on the size of the site, this could be a part-time or a full-time person. The Web editor is responsible for content for a site. A Web Master, responsible for the infrastructure and technology supporting the website. Making sure that links link, and the site performs An Infomaster responsible for timely response to inquiries An overall Technology Leader, defining corporate standards and resources required Poor maintenance can severely damage a companys image Site Design and Structure As we have pointed out since the beginning, e-business is a new w ay of selling. When a potential customer gets connected to your site, you have not sell anything yet. There are different ways to attract customers to your product. Firstly, you need to care about your web design. It means that you should not forget that if there are too many pictures or electronic animations, download is going to take a while. If your site require downloading applications, they should downloaded in twenty seconds or less. Users of Internet expect fast and functional site (avoid horizontal scrolling). Web sites must be customers oriented rather than product oriented. Information value is much more important than glizz. Customers stay loyal because of the service, not because they like your web site. Simplicity and speed differentiate your site, making it easy for business customers to order. Secondly, Web marketers must ask if their markets are comfortable with English. Global marketers recommend adding local languages when needed. Thirdly, in order to maintain interest in your site, you have to make it interactive. Internet is both a business and communication tool, you must provide to users a page where you give relevant information on your product but also on your industry area. It is recommended to let customers express their feelings through email. But you do not do it only for the fun, your site must be professional (ie: updated, fast answers), that is why you have to deal with your e-customers as you are used to do with your offline customers. In order to support the design of your future web site, we would like to present this tree structure. 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Ejemplos de cartas de invitación

Ejemplos de cartas de invitacià ³n Las cartas de invitacià ³n pueden utilizarse como documentacià ³n de apoyo en las solicitudes de visas de turista, tambià ©n conocidas como de paseo o de placer. En este artà ­culo se informa sobre en quà © contexto debe redactarse  una carta de invitacià ³n y  se redacta un ejemplo para inspirarse. Adems, teniendo en cuenta que la incorrecta utilizacià ³n de una visa de turista puede dar lugar a problemas migratorios graves, se informa sobre quà © usos son problemticos y quà © hacer para asegurarse la renovacià ³n de la visa cuando llegue el momento. Quà © saber antes de pedir que nos escriban una carta de invitacià ³n Lo fundamental a la hora de redactar la carta de invitacià ³n es seguir las directrices que se explican en el artà ­culo carta de invitacià ³n para visitar Estados Unidos y adaptar los ejemplos a las circunstancias de cada caso, dando este artà ­culo ms abajo varios ejemplos que se pueden seguir. Pero antes de ponerse a escribir una carta de invitacià ³n es fundamental entender unos puntos bsicos. En primer lugar,  resaltar que la carta de invitacià ³n no forma parte de la documentacià ³n obligatoria cuando se solicita una visa de turista, tambià ©n conocida como de paseo o de placer. Incluso hay consulados donde no se las examina. Es una opcià ³n. Asimismo, hay que entender que lo fundamental no es tener un buen ejemplo de carta de invitacià ³n, sino que es que el solicitante cumpla  con todos los requisitos para la visa. En otras palabras, que la persona que escribe la carta de invitacià ³n desde los Estados Unidos està © legalmente y tenga una buena situacià ³n econà ³mica no es realmente el elemento fundamental que el oficial consular tiene en cuenta a la hora de conceder o negar la peticià ³n de la visa. Lo que examina con especial atencià ³n es la situacià ³n del solicitante. Y respeto a esto à ºltimo, dos factores pesan muchà ­simo. Hay que convencer al cà ³nsul de que se tienen lazos sà ³lidos familiares y/o profesionales en el paà ­s de origen o residencia y, por lo tanto, no hay ninguna intencià ³n de que si se concede una visa a Estados Unidos el beneficiario la va a aprovechar para ingresar al paà ­s y quedarse en à ©l. Por otro, hay que probar recursos econà ³micos suficientes para que en el caso de que se viaje a EEUU el extranjero no se vaya a convertir en una carga econà ³mica para el gobierno americano ni caiga en la tentacià ³n de quedarse en el paà ­s. Por à ºltimo, recordar que hay muchas otras causas que hacen imposible o muy difà ­cil -al menos por cierto tiempo- que un extranjero obtenga una visa, como ciertas enfermedades, un pasado delictivo grave, deportaciones previas o, incluso, haber estado ilegalmente con anterioridad en Estados Unidos, principalmente cuando aplica el castigo de los tres y de los 10 aà ±os. Ejemplo de cartas de invitacià ³n Se trata precisamente de eso, de un modelo, por lo tanto hay  que adaptarlos a la realidad del solicitante de la visa y del que escribe la carta, la relacià ³n entre ambos, fechas, lugares, etc. Adems, recordar firmar siempre la carta, que no tiene que ser manuscrita. De hecho, puede ser escrita en una computadora para asà ­ asegurar que se pueden leer fcilmente todas las palabras. Sept. 2, 2018Marisol Pà ©rezAv.39 apt 5-D Queens New York NY 11375 USA(Work): 917-999-9999(Home): 616-555-5555Email: marisolperezmarisolperez.comTo: Antonio Pà ©rez Paseo del Obispo 15, San Martà ­n, Mà ©xicoDear Dad,I invite you to visit me, my husband and Antonino, your new grandson at our home in New York.My husband and I will be taking care of your entiretrip, including the round trip air fare, food, housing, medical insurance and all your other personal expenses. Sincerely, your daughter Marisol Pà ©rez A tener muy en cuenta para evitar problemas con visa de turista Las cartas de invitacià ³n son para obtener una visa de turista. Su objeto es disfrutar como turista, hacer negocios o recibir tratamiento mà ©dico. Por lo tanto hay que tener mucho cuidado cuando la intencià ³n es distinta, como por ejemplo, casarse, ya que en estos casos podrà ­a haber muchos problemas y serios, incluso en el caso de matrimonio real con ciudadano americano. Incluso puede ser problemtico en el caso de un marido o una esposa de un/a ciudadano/a estadounidense, entrar al paà ­s con la intencià ³n de quedarse hay que recordar que no es la visa correcta, y puede ocasionar problemas. Asimismo, recordar que este visado se puede extender, una vez en Estados Unidos, para alargar la estadà ­a. Que la fecha hasta la que se puede permanecer legalmente en el paà ­s es determinada en la frontera o aeropuerto con el documento conocido como I-94, nada tiene que ver la fecha de expiracià ³n de la visa. De hecho, es perfectamente factible que el visado no està © expirado y que su titular sà ­ està © ilegalmente en Estados Unidos. Y que es fundamental no permanecer ms tiempo del permitido ya que podrà ­a dar lugar a la cancelacià ³n o revocacià ³n automtica de la visa, incluso sin notificrselo a su titular. Y es perfectamente factible que à ©ste se entere de que su visa ya no vale cuando intenta ingresar a Estados Unidos en un viaje futuro. Posibilidad de viajar sin visa En la actualidad, los ciudadanos de 38 paà ­ses, entre ellos los chilenos y los espaà ±oles no necesitan visa para ingresar a Estados Unidos como turistas por un plazo de tiempo inferior a los 90 dà ­as. Esto es asà ­ porque esos paà ­ses pertenecen al Programa de Exencià ³n de Visas.   Para estas personas la carta de invitacià ³n es irrelevante y por completo innecesaria. Destacar que las personas con doble nacionalidad y que ostentan un pasaporte de uno de los paà ­ses en el programa pueden tener el beneficio de ingresar a USA sin visa, respetando ciertas condiciones. Eso es asà ­ aà ºn cuando nunca hayan residido ni residan en la actualidad en el paà ­s cuyo pasaporte le otorga ese privilegio. Por ejemplo, podrà ­an beneficiarse venezolanos que tienen tambià ©n pasaporte italiano o peruanos con pasaporte japonà ©s, etc. Test de respuestas mà ºltiples sobre la visa de turista La mejor forma para entender quà © esperar al sacar la visa de turista y quà © hacer para conservarla es conocer sus principios bsicos.  Toma este quiz, trivial o test sobre visas  para evitar sorpresas desagradables.   Puntos clave La carta de invitacià ³n no es necesaria. Pero puede ser conveniente.Lo ms importante para sacar la visa es que el solicitante cumpla los requisitosFalta de lazos familiares y/o econà ³micos en paà ­s de residencia es causa principal de denegacià ³n de visaLa carta de invitacià ³n es irrelevante para ciudadanos de paà ­ses que pueden ingresar a EE.UU. sin visa. Este es un artà ­culo informativo. No es asesorà ­a legal para ningà ºn caso concreto.

Inclusion Essay Example | Topics and Well Written Essays - 3000 words

Inclusion - Essay Example Hence, it is becoming more and more undesirable to restrict the number of educators in a school who possess the capabilities to teach disabled learners to only a small number of special education teachers. Moreover, regular education teachers should be skilled in teaching disabled students of functional literacy abilities such as reading, writing, communicating, and of achieving high educational performance (McLeskey & Waldron 2000). As inclusion acquires greater reputation in education, we will surpass the requirement of alluding to inclusive classrooms as if they were separate and very different from regular classrooms. In the future, every classroom will be obliged to be inclusive, and we will then finally be able to discard the term. First-rate education is a form of education that is excellent for everybody. Children come from various racial, ethnic, and national backgrounds and different economic contexts. And a number of children have disabilities. If the educational system is to be first-rate, it should be founded on the principle that every student has the capability to learn, and it should motivate every student to aim for the best and have high expectations. We cannot let the potential of any student to go into waste if we aim to improve and prosper. Effective inclusion demands the assimilation of an important vision, a research base, and feasible strategies. A lack of important and integrated vision of the objective for educating every child means a loss in educational direction and hence turns out to be subject to political convenience. Without research support, inclusion stays defenceless to arguments that are determined merely by sponsorship and not by distinction (Ballard 1999). Without sensible strategies for execution, inclusion stays to be an ideal that will refuse to be applied in the real world. The inclusion of disabled or special education students in the regular classroom is an